Somewhere Over The Rainbow

Over The Rainbow

One of Toronto’s most iconic retailers needed a new look from top to bottom.

We worked with Over the Rainbow to hone their visual identity, hearkening to their legacy in the Toronto fashion scene while propelling them into the next 45 years of business, End result: a look that feels relevant, fresh, and completely Over the Rainbow.

Over The Rainbow also got a beautiful new makeover for their grand re-opening in the Manulife Centre.


Strategy. Design.