About

JULIET IS AN INDEPENDENT CREATIVE AGENCY WITH OFFICES IN TORONTO &
LOS ANGELES.

Born in the digital age, we’re 50 people strong, made up of a diversity of opinions, and we believe in the power of creativity with all of our heart. Even if it kills us.

Strategically, we help brands find, refine, or embrace, their timeless purpose. Creatively, we continually execute around that purpose in the most timely moments. Timeless + Timely. It’s how we’ve helped brands like Fresh Co boost sales 72% versus the category, Grand Marnier Cuvee du Centenaries have its strongest month in history at +65% growth, delivered the strongest digital campaign ROI for Zales in all of 2020, and even helped a little plant-based food brand go from 2 Target stores to 1200.

SERVICES

Marketing

  • Integrated Campaign Development.
  • Communications Planning.
  • Media Planning.
  • Content Strategy.
  • Performance Marketing.
  • Social Marketing.

Strategy

  • Brand Strategy.
  • Customer Experience Strategy.
  • Research.

Design

  • Design Language Systems.
  • Brand Identity and Naming.
  • Web design and development.
  • E-Commerce Site Builds.
  • Packaging.

Execution

  • Photo Studio.
  • Content Production.
  • Interactive Production.
  • Digital Media Buying.
  • Post-Production.
  • Language Translation.
  • AI-Powered Video Optimization.

OUR CLIENTS

“They helped us launch the Marilyn Monroe Collection for Zales. It was, hands down, the most effective work of the year, exceeding sales goals by 10x, and delivering the highest ROI of the year.”

John McNamara. Vice President of Marketing. Signet Jewelers.

“Juliet helped us rebrand Fresh Co, our discount grocery banner, and during the time of the campaign it resulted in a sales growth that outpaced category growth by 72%.”

Guylaine Lessard.  VP, Brand Strategy and Planning. Sobeys. 

“They’ve really helped push our content to a place that resonates, helping us create more engagement and brand love.”

Jeremy Jones. Global Campaigns Director. Mailchimp. 

“Please don’t hire them. I want to keep them all to myself!”

Anne-Marie Stuart. Director of Communications. DGC Ontario. 

LEADERSHIP

Ryan
Spelliscy

Co-founder, CEO, Chief Creative Officer

Ryan’s advertising career has spanned over a decade and has taken him from Goodby, Silverstein & Partners in San Francisco to Sid Lee in Montreal. At 36, he was named Chief Creative Officer of J.Walter Thompson, Toronto. It’s a post that made him one of the youngest people to ever run a top agency. Over the years, Ryan has worked on global campaigns for Adidas and Stella Artois, and Super Bowl spots in the USA. Fast Company calls his campaign for Hyundai Assurance one of the most memorable of the modern era. But the greatest project Ryan has ever worked on is raising his two sons.

Denise
Cole

Co-Founder, Creative Director

Denise cut her teeth in advertising working alongside creative giants at Cutwater in San Francisco. Her time there shaped her approach to advertising, and that approach is simple: Make work you would proudly put on your wall in your home. With that goal in mind, she strives to turn ads into work that is beloved by the target it is designed to reach, and in doing so, connecting on a much more meaningful level. From Cutwater, Denise went on to work at TBWA and J. Walter Thompson where she gained global recognition at Cannes, One Show and D&AD. In addition to her day job, Denise teaches at Miami Ad School and is a board member of the Advertising & Design Club of Canada.

Kira
Montgomery

Partner, Chief Connections Officer

With a Master’s in Environment and Sustainability, Kira started her career as a management consultant. In 2012, she made the jump to advertising, where she has since held a number of senior strategic planning positions— spanning both creative and media agencies—driving transformational change internally and with client partners. Her brand and connection planning experience expands numerous categories, having worked with partners such as Coca-Cola, General Motors, RBC, Aurora, Mondelez, YUM, Honda/Acura, and DAZN.

Brian
Dunbar

President

From startups to the Fortune 500, Brian has helped build brands from the ambitious to the iconic including Budweiser, American Airlines, eBay, LVMH, Kia, Frito Lay, E*TRADE, Carl’s Jr., Vizio, and Adobe. Campaigns he’s worked on have been recognized for both creativity and effectiveness including Cannes Lions, Effies, and a #1 Super Bowl commercial. Prior to Juliet, Brian was Founder/CEO of consultancy Invigor, president of ad agency David&Goliath and entertainment marketing agency Observatory (formerly CAA Marketing), and a senior executive at DDB, and Goodby Silverstein & Partners. He’s also built a family that includes his wife, two young boys, and a golden retriever.

Leanne
Goldstein

Partner, Managing Director

Agency mom, as well as a mom to her own two little humans, Leanne’s passion for advertising (and life in general) can be said to be contagious. Throughout her 13-year career, she has fostered strong relationships with both clients and peers, working on a variety of brands including; Frito-Lay U.S., PepsiCo U.S., Virgin Mobile, General Mills Canada, Canadian Tire, Capital One, and KraftHeinz Canada. On a personal note, she hopes she can continue to pave the way for her daughters to grow up in a world where glass ceilings are constantly shattered and doing good for others becomes commonplace.

Kaiti
Snell

Strategy Director

Kaiti was (almost) every kind of agency-side strategist before landing in brand strategy. Consumer insights, social, digital, creative, brand. She’s done it at some point. She’s worked with global and national brands across categories through her career, including Air Canada, Coca-Cola, Sobeys Inc, ViacomCBS, and most recently Campari and Mailchimp. These days, you’ll find her nose-deep in research to uncover a brand’s honest connection with the messy, complicated people they need to win with. That honest, timeless connection is what the best brands are built from.

Andrew
Schulze

Head of Production

Andrew has been in advertising for over 30 years having produced over 1000 communications for TV, radio, web, mobile, in-flight, elevator, stadiums, live events and more. He stands by the notion that there is something new to be learned on every project. He also participates with the ICA/ACA, discussing & clarifying industry issues, is a member of the ICA/ACA team representing the agencies during the ACTRA Agreement Negotiations and regularly teaches at the ICA Sponsored CPPP/ CCPM program.

Susan
Holden

Chief Financial Officer

In no particular order: Susan is a Yale grad. CPA. MBA. Executive produced over 1500 TV commercials and hundreds of hours of animated TV program. 2-time Emmy nominee for Best Children’s Program. Founded Curious Pictures. Former CFO of Barbarian Group. Former CFO of Mother. Ran Mother Ventures, which invested in start-ups, including Kensington’s former condiments, which sold to Unilever in 2017 for $140 million. Ran campaign finance for Hillary Clinton. She’s a mom of 2 college students. Owner of a dog. Cat. And, finally, the CFO of Juliet.

Laurent
Abesdris

Partner, Creative Director

Laurent is a Creative Director with a knack for creating ground-breaking, brand defining work; work that not only impacts the bottom line, but affects the culture at large. Laurent isn’t exactly old, but he’s been around the block, having worked at some of Canada’s most renowned and recognized agencies including J. Walter Thompson, Sid Lee, Cossette and TBWA/Juniper Park. As a copywriter, Laurent spent twelve years creating and leading award-winning projects for brands like PC Financial, Mazda, McDonald’s, Frito-Lay and Hotels.com. His work has been recognized both nationally and internationally by Cannes Lions.

Pramesh
Attwala

Head of Digital Technology

A seasoned digital professional who’s spent his career creating compelling user experiences, Pramesh previously lead digital at and his own studio, GRNDWRK, for brands such as Allstate, Toronto International Film Festival (TIFF) and Kijiji (eBay), and various early stage startups. At the core, he’s a creator with an entrepreneurial mindset, passionate about working in the digital realm with others to solve real problems for real people.

Georgia
Demmitt

Director, Creative Resourcing

Georgia has been managing the wildly diverse needs of agency creative departments for over 20 years, helping to ensure the highest levels of creativity in agencies from the largest multi-nationals, to some of the smallest, independent start-ups. Part resource manager, part creative recruiter, part clairvoyant, she can anticipate change and deftly plan around it – all while keeping creative people busy and inspired to push the work further. Her strong, yet calming demeanor has made Georgia a trusted leader – one who can forge key relationships across all agency disciplines. Her clients have included some of the largest brands in the world, including Walmart, P&G, Johnson & Johnson, and Ford, to name a few. When she’s not finding ways to help people in the creative department, she’s giving her time to local charities in an effort to help people in her community.