Travel Edge

06 Don’t Just Go On A Trip, Go On Your Trip. 2022


Rebrand and reposition Travel Edge, North America’s largest luxury travel booker.

A depiction of Travel Edge print collateral.

Audience Love

With Real Talk, we learned that luxury travellers already consider themselves “well travelled” and only look to travel agents for deeper access and connections.


Stop comparing ourselves to the likes of Expedia. Instead, focus on travellers’ dreams and how our advisors can help make them real, and partner up with Pinterest to create Pinspired Trips - Custom itineraries based on travellers’ mood boards.



increase in traffic to the website

Travel Edge Video Screenshot


Strategy Creative Connections Production